ABOUT
BLOOM is a flower studio in Nairobi working with cut stems as material rather than decoration.
We started with one question: what does a flower shop look like if it is designed like a gallery rather than a gift shop?
The answer, for us, is restraint. A neutral room. One flower at a time, at scale. Compositions built around structure, weight and negative space instead of a colour scheme. Everything is made to order, which means nothing sits in a bucket waiting to be wanted.
We buy from growers within a day's drive where the season allows it, and we say so plainly when it does not. Stems are conditioned for a minimum of twelve hours before they are built.